Creating a Brand Identity That Speaks To Different Markets
Black Creek Laboratories mission is to advance global security through the design and manufacturing of defense solutions. We worked closely with their team to create a visual identity, packaging, apparel, and print collateral. The result is branding that communicates BCL’s values through the use of a powerful colour pallet, bold typography, and clean lines. We continue to work with BCL to ensure the brand integrity remains in tact.
Design a brand identity, packaging and website that strikes a clear balance between their individual consumer market as well as their law enforcement market.